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MBA Retail Management Notes Pdf – RM Notes
RM Notes are listed here: MBA Retail Management Book System 1 Connect Unit 1
Unit 2
Connect Unit 2 System 3
Web link Unit 3
Device 4
Link Unit 4 Device 5 Connect Unit 5 System 6 Web link Unit 6 Device 7
Connect Unit 7
Device 8
Connect Complete Notes MBA
Retail
Management Notes
Pdf Module-1 Introduction and Perspectives on Retailing, World of Retailing, Retail monitoring, introduction, definition, attributes, development of Organizations of retailing-Types of Retailers(Retail Formats )
, Multichannel Retailing Customer Buying Behaviour, Historical Perspective, function of retailing, fads in selling, FDI in Retail-Problems of Indian Retailing, Current Scenario. Module-2 Concepts of Retailing Wheel of selling, The Retail Accordion, Melting Pot Theory, Polarization theory. Component-3 Selling strategy for Setting up Retail company and
preparation: Retail Market Strategy, Financial Strategy, Site & Locations(Size and room allocation, area technique, variables Affecting the area of Retail, Retail area Research and Techniques, Objectives of Good shop Design.), Human Resource Management, Information Systems and supply chain monitoring & Logistics. MBA Retail Management Notes Pdf-RM Notes Module-4 Shop administration and aesthetic merchandising: Store Management: Responsibilities
of Store Manager, Store Security, Parking Space Problem at Retail Centre, Store Record and Accounting
System, Coding System, Material Handling in Stores, Management of Modern retails- Store Layout, style: Types of Layouts, role of Visual Merchandiser, Visual Merchandising Techniques, Controlling Costs and Reducing Inventories Loss, Exteriors, Interiors Customer Service, Planning Merchandise Assortments-Buying systems Buying goods and Retail Communication Mix. Component-5 Retail Pricing: Factors influencing retail prices, Retail prices methods
, Retail promotion Strategies. Module-6 Connection Marketing & International Retailing: Management &
Evaluation of Relationships in Retailing, Retail Research in Retailing: Importance of Research in Retailing, Trends in Retail Research, Areas of Retail Research. Consumer Audits, Brand Management in retailing, Internationalization of Retailing and Evolution of International Retailing, Motives of International Retailing, International Retail Environment, Socio-Cultural, Economic, Political, Legal, Technological and problems in worldwide selling. Component -7 Retail Audit and values in Retailing Undertaking an audit, responding to a retail Audit,
troubles in performing a retail audit.Ethics in selling, social responsibility and consumerism. Follow us on Facebook and Support us with your Like
Introduction and Perspectives on Retailing, World of Retailing, Retail management, intro, definition, qualities, emergence of Organizations of retailing-Types of Retailers(Retail Formats )
Retail
Management Notes
Pdf Module-1 Introduction and Perspectives on Retailing, World of Retailing, Retail monitoring, introduction, definition, attributes, development of Organizations of retailing-Types of Retailers(Retail Formats )
, Multichannel Retailing Customer Buying Behaviour, Historical PerspectiveViewpoint role duty retailingSelling trends in retailing, FDI in Retail-Problems troubles Indian Retailing, Current ScenarioSituation Shop monitoring and visual merchandising: Store Management: Responsibilities
of Store ManagerSupervisor Store SecuritySafety And Security Parking Space Problem at Retail Centre, Store Record document Accounting
System, Coding System, Material Handling in Stores, Management of Modern retails- Store Layout, design: Types of Layouts, role of Visual Merchandiser, Visual Merchandising TechniquesRetailing Controlling Costs and Reducing Inventories LossStocks Exteriors, Interiors Customer ServiceClient Planning Merchandise AssortmentsProductBuying systems Buying merchandise getting Retail Communication MixInteraction Connection Marketing & International Retailing: Management &
Evaluation analysis Relationships in RetailingSelling Retail Research study Retailing: Importance value Research study Retailing, Trends in Retail Research, Areas locations Retail ResearchResearch Study Consumer Audits, Brand Management in selling, Internationalization of Retailing and Evolution of International Retailing, Motives of International Retailing, International Retail Environment, Socio-Cultural, Economic, Political, Legal, Technological and issues in worldwide retailing. Retail Audit and values in Retailing Undertaking an audit, reacting to a retail Audit,
problems troubles conducting performing retail audit.Ethics in retailing, social responsibility obligation consumerism.
